The NRF Center for Digital Risk & Innovation is the National Retail Federation’s hub for engagement on key technology issues that have significant policy and risk management implications for the global retail industry.
The Center engages with retailers, industry partners and other stakeholders to develop guidelines and recommended best practices on technology issues, and inform decision-making and risk management by retail business leaders. The Center for Digital Risk & Innovation expands on the work of NRF’s existing councils and working groups.
Retail tech councils
The Center for Digital Risk & Innovation expands on the work of NRF’s existing councils and working groups.
Our mission
The work of the Center is intended to develop best practices and guidance for retailers on key technology issues and amplify the voice of the retail industry in technology policy debates.
Areas of focus
The initial areas of focus for the Center include cybersecurity, fraud prevention and artificial intelligence. The Center will carry out projects and release topical reports on these issues over the coming year. NRF will be adding additional areas of focus to the Center within the next year.
Featured content
Retail AI Trends 2025
The National Retail Federation’s Center for Digital Risk & Innovation conducted a survey of 56 AI leaders at U.S.-based retailers in the summer of 2025. This report provides an overview of retailers' AI strategies, investments, challenges and where they see the greatest potential in the years ahead. These findings offer insight into an industry working to balance innovation with responsible deployment.
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Retail Fraud Taxonomy
NRF’s Retail Fraud Taxonomy White Paper is a knowledge base of retail theft, fraud and abuse techniques derived from real-world observations, aimed at enhancing the community's ability to define, understand, prepare for, mitigate, and detect fraud. By categorizing techniques and related countermeasures, the Retail Fraud Taxonomy serves as an effective tool for education, communication, security assessments, team exercises, and resource prioritization.
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Contact us
For more information on how to participate in the work of the Center or other related inquiries, contact cdri@nrf.com.
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